Sales Associate II

Understands organizational objectives and makes decisions that align with the Company priorities and values

 Creates personal sales and clienteling strategies in partnership with the management team

 Meets customer needs through solution-oriented and forward thinking

 Builds credibility and trust as a personal fashion advisor by communicating fashion awareness and trends in the marketplace

 Understands changes in local market with potential impact on business performance and supports the execution of local sales strategies and tactics

 Creates positive impressions with customer by bringing best self to work through elevated, sophisticated, appropriate business attire consistent with Coach’s guide to style

 Demonstrates Coach’s Selling and Service expectations at all times

 Influences customers’ purchase decisions by balancing patience and assertiveness

 Takes ownership and commitment for delivering results; actively aware of personal and store metrics and achieves goals

 Flexes personal selling techniques to contribute to overall store financial results

 Demonstrates persuasive (not aggressive), confident, friendly and genuine service skills and selling behaviors

 Discusses product features and builds the sale by suggesting appropriate add on items to fit the customers’ specific needs

 Works with multiple customers simultaneously and breaks away as appropriate

 Follows up with customers consistently and genuinely to influence/close the sale

 Develops product knowledge skills and remains aware of current collections

 Demonstrates knowledge of competition and can apply that knowledge to building sales and customer relationships

 Drives business through sales strategies, clienteling, sourcing new customers and maintaining on-going productive relationships with customers

 Sensitive to customers’ needs and tailors approach by reading cues

 Builds lasting and loyal relationships with customers

 Ensures all daily tasks are completed without negatively impacting service or Coach standards

Workplace and Environment

 Creates enthusiasm and positivity for a shared vision and mission

 Fosters and environment of teamwork, trust and collaboration with peers, customers and supervisors

 Demonstrates confidence when working with customers

 Takes initiative; has a high-level of ownership and accountability for individual results

 Welcomes feedback and adapts behaviors as appropriate

 Represents Coach as a brand ambassador at all times

 Is adaptable and flexible to change

 Maintains a calm and professional demeanor at all times

 Creates short and long-term strategies to achieve personal metrics and performance goals

 Utilizes Company tools to keep self-informed

 Handles and offers solutions to customer issues appropriately and involves a manager when necessary

 Promotes and endorses a team selling environment

Operations

 Completes daily operational tasks including maintaining store (sales floor and backroom), cash wrap and visual merchandising to Coach standards consistently and in a timely manner

 Adheres to all retail policies and procedures including POS, Operations and Loss Prevention procedures

 Leverages Coach’s tools and technology to support relationship building and clienteling efforts; including to drive sales and achieve individual goals

 Replenishes inventory on sales floor as needed

 Processes shipments as needed

Additional Requirements

Experience: 1- 3 year of previous selling experience in a luxury retail service environment preferred. Possesses current knowledge of fashion trends and competition in the marketplace.

Education: High school diploma or equivalent; college degree preferred.

Technical: Knowledge of cash registers systems, basic computer skills (including the ability to use iPad/laptop, Mobile POS and Internet)

Physical: Ability to communicate effectively with customers and team. Mobility to maneuver the sales floor and stock room to provide and support customer service. Reach above/bend to obtain product for customers from store fixtures/shelves at various heights and climb ladders/stairs/step-stools to perform visual merchandising and housekeeping duties. Ability to frequently lift and carry up to five pounds and at times lift and carry product/cartons up to fifty pounds to process product shipment/transfers.

Schedule: Ability to work a flexible schedule to meet the needs of the business, including nights, weekends, busy seasons, and high retail traffic and sales days(including but not limited to: the day after Thanksgiving, Memorial Day, Christmas Eve, Mother’s Day, etc.).

Note: This document serves only as a sample of the job duties and responsibilities and does not include an exhaustive list of all performance requirements.

Coach is an equal opportunity and affirmative action employer.